727 Initial kick down linkage adjustment?

[DocMel]

Ive got a stock 727 with stock kickdown linkage.   I replced the carb with a ebrock AVS.   The car runs fine, and up and downshifts ok, but I dont have the "passing gear" at WOT, at any speed when I floor the gas

Should I start adjusting the kickdown linkage toward or away from the firewall? 
How much should I adjust at a time until I get it dialed in?

[Bullitt-]

             From the Service Manual (short version)
   Kickdown band adjustment  loosen jamb nut, run in adjuster then back out 2 1/2 turns.
   Linkage adjustment... With choke disconnected or held open have someone hold the kickdown lever on the tranny all the way forward (or make tool with spring to hold). Loosen kickdown lever adjustment bolt, holding the lever back, adjust the slotted bar forward till is in contact with the carb. stud.