With Mr. Challenger shown this way I am leaning his way. Can we be a little more politically correct though and make him a transexual Niether Mr or Mrs
IMO, I think we should just leave him as a man. This era wasn't PC. Ladies were used to sell the cars to ladies and keep men's attention "up". If you wanted to sell to men, chuck in someone they could relate to. Young, good looking, banging through the gears, super cool - RIGHT ON!
As far as we can tell all other mascots are male. Muscle cars are no "ladies" car, sure woman drive them but you don't exactly think of a lady doing a 12.8 second pass powershifting the gears in a stock Dodge Challenger ala Mr. Sox.