I've watched all the episodes, trailers and now the new one Lynch for Hire and I think they're hilarious. I might look at it differently though than most....you're looking for numbers with a television show. If you cater entirely, or almost entirely, to the technical aspects of the restorations, etc. you're not going to pull the numbers you need to stay on the air...BUT, if you get into the personalities, the inner workings and the relationships of the people performing the work, the numbers will be there.
I've talked to Mark on the phone a few times and through Facebook and believe me, he's as much a hoot in person as he is on the show, so I'll be watching with each episode and rooting on the "underdog" so to speak, cause that's what Mopar enthusiasts are...we're the underdogs LOL
(...and maybe I'm biased, I'm restoring the motor for the Roadrunner and the one for the Charger is done LOL)