Texting and driving on cell phones is the natural selection of getting rid of stupid people....Just like the ones that recieve that "Darwin" Award thingy, and X-Game, idiot, thrill seeking, adrinaline junkies...
These people only roll the dice so many times before the rest of the world is finally rid of them for good.
Same goes for the "Gotta drive 100 MPH to save a few minutes, when I shoulda got my lazy ass up in plenty of time as to not be late for work" idiots.
Give it time.